

He includes information on how to use keyboard shortcuts, simple arithmetic, and geometric shapes to keep your lines and type consistent. Aaron shows you his step-by-step method for working with Adobe Illustrator to build circular designs. Plus, Aaron will suggest specific tools to help encourage your creativity and focus as you map out your design. A modern graphic designer relying on pencil and paper? You bet! You’ll learn why “going analog” is so vital to Aaron’s artistic process, and why taking time away from the computer generates stronger ideas. With the help of his real-life examples, you’ll be well on your way to a beautiful personal project – whether your aim is to create a watermark with simple type or design icons with symbols or imagery.

He will illustrate the wide range of ways that designers have used typeface, icons, color, and scale to communicate with circles, and discuss how their work has influenced his own. Aaron will use stamps, buttons, patches, and stickers from his extensive research library, walking you through why each is graphically interesting. Aaron will also demonstrate how to pack your small space with information by using type size to communicate primary and secondary messaging. You’ll learn the basics of successful circular logo creation, including how to keep your design balanced, clean, and clear.

You’ll be creating a logo at lightning speed in no time! As Aaron walks you through his design process, he will share a variety of keyboard shortcuts and other Adobe Illustrator tricks to improve your creative output. Aaron will review uploaded student work, and even showcase a few of the best examples on his personal blog, giving you a unique opportunity to gain valuable insight and constructive feedback. You’ll be encouraged to use Aaron’s tips and tricks to create a circular travel decal or personal sticker to use while shipping boxes or luggage. You’ll learn how to use symmetry, type, and line consistency to visually organize your information and convey meaning within a harmonious, pleasing shape. Through friendly, detailed instructions, Aaron will teach you to build your own personal or business logo design. Whether you’re just getting started with Illustrator or are a seasoned graphic veteran, you are sure to learn some new tips and tricks as you create circular designs of your own.
